Real Estate: For Sale By Owner (FSBO) Listings

The FSBO Listing System is fully self manageable Internet listing application, which allows sellers to maximize properties’ exposure on the web and attract potential buyers. Sellers have a full control over their listings. They are unlimited in qualitative descriptions, may add photos, videos, sound, virtual tours and neighborhood information. Such unbounded structure of the data allows customers to accommodate the type of marketing information and exposure the property in a best way.

  • A flexible homogenous data structure: This means that it could be a bungalow in Toronto and a Rancher in Texas, but it is still one data field that is the same everywhere.
  • Ability to accommodate homes not necessarily under contract such as new homes, FSBOs, foreclosures, rentals and vacation properties.
  • Complete customer control — after all they are the ones who really own the data: Customers have complete control over the “who, what and where” of their listings or marketing assets. Customers can then choose to only share marketing assets with those who bring something to the table (i.e., other marketing assets or buyers). Customers have very fine-grained control capabilities and can use their data in any manner they desire that is authorized by the application.
  • Automatic branded syndication of data: Easy and automatic data flow to any media (Google, Yahoo! Realestate.com, newsprint, partner Web sites, etc.) that customers completely control and can opt out of on a case by case basis.
  • Unlimited photos, descriptions, audio, video tours, etc. - in short, allow sellers to fully utilize their marketing expertise.

Key technologies: Java 2, JSP, Struts, Velocity, PostgreSQL, Tomcat.

Client: www.mmlisting.com